It’s been a while since I did an article round-up, so here’s the articles that I’ve been reading lately. (And yes, there are a couple of my own posts in there, because those were on my radar too.)
Happy Reading!
- B2B Lead Gen: What the Top Performers Do Different – Marketing Profs
- Attracting Great Clients through LinkedIn – International Freelancers Academy
- Content Marketing for your B2B Business – Spacebarpress
- Ethical Content Curation – Marketing Profs
- 4 Brands Taking Content Marketing to the Next Level – eConsultancy
- 10 Great Marketing Expectations for 2014 – CMO.com
- How IT is changing: A Story about Beer – Ann Handley
- Tap into Social Selling – Spacebarpress
- What Happens When Storytelling and Tech Collide? – Contently
- How Customer Case Studies Drive Traffic to Customer Sites – Stories that Sell
- Top Buyer Objections Deconstructed: Proven Strategies for Prospect Challenges – HubSpot
- Content Marketing Will Not Replace Social Media – Social Media B2B
