So, your IT company needs content, and your in-house writers don’t have the skills or the time to work on it. You need to hire a freelance technical copywriter, but have a ton of questions:
- Does she really get our technology?
- How much will it cost?
- Can she be ready with the content by our deadline?
- What kind of content do I need?
Each freelancer is different, and while I can’t speak for them, let me tell you a bit about me and how I work with customers.
Details, Details, and More Details
When we start talking about your project, I like to get as much information from you as possible, such as:
- What type of content do you need? Website pages, email newsletters, business blog posts, a TMP?
- Do you have a target word- / page- count for this copy?
- What is your objective for this content? (Lead generation, sales, informational, etc.)
- Is this a brand-new project, or a rewrite of existing content?
- If it’s a rewrite, can you send me any previous copies of the content?
- If it’s new, is a Subject Matter Expert (SME) available for me to interview?
- What is your timeline for this project?
- What is your budget for this project?
1 and 1 are 2, 2 and 2 are 4…
After I receive all this information from you, I calculate a project-based fee. That includes research, royalty-free images, content delivery and two rounds of revisions that aren’t as a result of project scope change. Each of my services has a slightly different list of deliverables on my end, but you always get a project-based fee and revisions that aren’t a result of project scope change.
You’ll see I mentioned project scope change twice. That’s because sometimes projects change after we’ve started talking, which is fine, however, the same fee does not always apply. If you’re just switching topics for the 5 blog post package you bought, that’s okay. If you start by ordering a monthly email newsletter and then decide you want a weekly one for the same price, that’s not cool. I’ll need to work up a new proposal for you in that case.
We have a deal
Once we agree to work together on your project, and before anything else starts, I need a signed copy of a Work Agreement. That outlines the work I’m doing for you, as well as all the fees and payment terms. It covers both of us in the event of a disagreement (which hasn’t happened yet, but I can’t be too careful!)
Along with the signed Work Agreement, I’ll also need a deposit. That’s non-negotiable. Here’s the section from my Fee Schedule about this:
On your marks, get set, go!
And that’s it, that’s how you hire a technical copywriter. At this point, it’s time for me to start writing, so I better finish off this post right now!
Contact me today to find out just how quick and easy it is to get your next copywriting project started (and completed.)