Hi there! I'm Julia.

A picture of Julia Borgini, a brown-haired white woman.

Thanks for dropping by.

I'm a Toronto-based technical copywriter, content writer, and content marketer for B2B technology companies. A self-proclaimed Geek & copywriter, I specialize in creating helpful content for content marketing programs and amazing UX copy for tech companies. Past projects have included online articles, ghost-written & bylined blog posts, white papers, short reports, press releases, and UX content updates.

My expertise & interests cover a wide variety of areas - content marketing for B2B technology firms, B2B marketing, UX content, user experience strategy, Big Data, AR/VR and mixed reality, document & content management systems, SaaS & other cloud software apps, PaaS/IaaS and other as-a-Service technologies, digital marketing technology, and video games.


See my writing experience on LinkedIn.

Or check out my full my portfolio.


Here's the TL;DR if you don't want to click away

  • I've got 20+ years of professional writing experience, with the last 12+ as a technical copywriter for B2B tech companies.
  • I've written everything from white papers and blog posts to website content and webinar/video scripts and everything in between.
  • I ghost write for clients and publish under my own byline.
  • My services include:
    • Technical copywriting
    • Blogging & article writing (both bylined and ghost written)
    • White papers & eBooks (< 5 pages)
    • Editing & proofreading

And in case you're wondering....yes, I do write all my content myself.


Here are some quick samples

Copywriting & Blogging

  • SearchDataCenter & IoT Agenda - Articles - Bylined articles for TechTarget's online magazine dedicated to data center and IoT professionals.
  • Testlio - Articles - Byline articles for Testlio's blog on enterprise QA and testing.
  • CGI - Wealth Management -
    • Ghost-written LinkedIn articles
    • Geography-based sales and marketing collateral (one-pagers and short reports)
  • B2B Writers International - Posts - Regular bylined posts on marketing, technology, WordPress, and freelance life.
  • Redcentric - Posts - Ghost-written posts for their company blog.
  • Abusix - Posts - Ghost-written post for their company blog.
  • Soltech -
    • Posts - Ghost-written posts for their company blog, covering sales, technology, and software development.
    • Web pages - Revised content & copy for new website pages (homepage and product pages)
  • CEdMA - Posts - Bylined posts about the world of IT & technology training
  • Contently: The Strategist - Articles - Byline articles on B2B marketing strategy, tactics, advice, and more.
  • Liquid Capital - Articles & Posts - Bylined posts about alternative financing for business.
  • Assiniboine Credit Union - Posts - Bylined articles about personal finance.
  • Lifewire - Articles & How-Tos - Bylined articles to help people get more out of their technology.
  • ServiceRocket -
    • Emails - Email newsletters for technology learning professionals.
  • PODS for Business - Posts - Blog posts written for PODS' B2B portable storage division
  • WrightRobbins - Voiceover scripts - eLearning voiceover scripts for training programs.
  • KEYLOK- Web pages and press releases (PR 1, PR 2, PR 3)
  • Wealthy Web Writer - Articles - Byline articles on copywriting and freelance business building.
  • Picreel
  • CrazyEgg - Articles - Bylined articles on conversion and social media marketing.
  • Social Media Examiner
  • KISSMetrics (prior to Neil Patel's purchase)
  • B2B News Network
  • Social Media Today
  • Happy Fox & Happy Fox Chat

Ghost Writing

I have ghostwritten for a number of enterprise technology companies, including Taboola, Unqork, Leidos, AT&T SHAPE, Radiant Logic, and Tempo Group. This included long-form articles (2-3,000 word articles) and short-form posts (650-800 words) in a variety of industries. Technology, Augmented/Virtual Reality, sales, construction, and more.

White Papers & eBooks

UX Writing

I spent 12+ years writing UX content as part of my work as a technical writer for various companies. Helping developers and product managers make interface design more customer-centric and helpful to users. I wrote UI labels and messages, error messages, and coordinated translation of the content into French & Italian. Back then, it was just part of my job as a technical writer, but it's now become part of the user experience domain. 

Editing & proofreading

I perform editing and proofreading on all work I produce or handle, but these projects were specifically for editing.

  • Movandi - editing and proofreading white papers.
  • Iterate.ai - editing and proofreading white papers.
  • HP Tektonika - editing, proofreading, and transcreation - Converting articles from the international version of Tektonika magazine to one for the Canadian marketplace.
  • Happy Melly – editing and proofreading both editions of Jason Little’s book, Lean Change Management
  • javOnet – editing and proofreading certain pages their website

My tech credentials

  • 25+: The number of different Technology companies I've written for.
  • 40+: The number of software and hardware products I've written content & copy for.
  • 20+: The number of years I’ve worked as a professional writer, both as a technical writer and copywriter.
  • 15+: The number of different industries I’ve written about.
  • 1: The number of programming languages I “speak” (HTML) fluently, though I have a working knowledge of others, such as, like Java, PHP, and XML.

💬
Want to work with me?