hey, I'm Julia

Small up close picture of Julia Borgini's face, a brunette woman, as she smiles and looks at the camera

I'm a Geek, technical copywriter, and content marketer

I’ve been a professional writer for over 20 years and spent the first part of my career as a technical writer for B2B software companies.

For the last 10+ years, I’ve worked as a technical copywriter for B2B tech companies. I’ve written and done content strategy for various industries & markets,  like Internet security, finance, insurance, telecom, remote managed services, and several Fortune 500 tech companies.

My expertise & interests cover a wide variety of areas – content marketing for B2B technology firms, B2B marketing, UX content, user experience strategy, Big Data, AR/VR and mixed reality, document & content management systems, SaaS & other cloud software apps, PaaS/IaaS and other as-a-Service technologies, digital marketing technology, and video games.

the TL;DR

From my desk in Toronto, Canada , I write B2B copy & content for companies around the world. My writing & content marketing experience includes:

  • 20+ years as a professional technical writer & copywriter
  • Direct writing work for Wealthsimple, CGI, TechTarget, and more
  • Partnering with marketing agencies to write for Unqork, Microsoft, AT&T, Leidos, and more
  • Ghost writing for B2B executives on outlets such as Entrepreneur.com, Inc.com, Customer Think, Thrive Global, and more
  • Bylined articles sharing B2B marketing advice, trends, and content marketing best practices
  • Collaborating with other copywriters and authors to craft and refine content and copy for relevant projects, audiences, and projects

And before you ask...

Yes, I do write all my content myself.

I may use an AI tool to outline my work or help me develop better headlines, but I NEVER submit fully AI-generated content to clients. 

That’s not something I would ever do. It’s unethical and sleezy, and not the way I do business. 

More Samples

Here is a selection of some other samples I haven’t linked elsewhere.

Blogs & Articles
Ghost Writing

I have ghostwritten for a number of enterprise technology companies, including Taboola, Unqork, Leidos, AT&T SHAPE, Radiant Logic, and Tempo Group. This included long-form articles (2-3,000 word articles) and short-form posts (650-800 words) in a variety of industries. Technology, Augmented/Virtual Reality, sales, construction, and more.

White papers & Ebooks
Editing & Proofreading

I perform editing and proofreading on all work I produce or handle, but these projects were specifically for editing.

White papers & Ebooks

I spent 12+ years writing UX content as part of my work as a technical writer for various companies. Helping developers and product managers make interface design more customer-centric and helpful to users. I wrote UI labels and messages, error messages, and coordinated translation of the content into French & Italian. Back then, it was just part of my job as a technical writer, but it’s now become part of the user experience domain. 

My tech credentials

My Other credentials

More about me

Outside of running my copywriting business, you can find me doing something related to my other passions: sports and sci-fi.
  • I’ve worked as a tennis line umpire for Tennis Canada  and spent $13,000 on tickets to the Vancouver Winter Olympic Games in 2010.
  • I cheer on my beloved Montreal Canadiens from enemy territory and can recognize most Canadian curling skips from their “Hard for line!” calls during TV broadcasts.
  • Dystopian and alternate history sci-fi are my jam and in my opinion, there’s only one true captain of the USS Enterprise (that’d be Jean-Luc Picard, in case you’re interested).

Want to work with me?

Let's do this!